Client:

Wente Vineyards | Nationwide Tour

Assignment:

Wine Country Championship
at Wente Vineyards 2007


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The three options to the right provide an in-depth look at the project pictured on the left. Select these areas to learn how Marketing Group West helped this project, and the client, in building the experience.

The Nationwide Tour was coming to The Course at Wente Vineyards for the first time ever. This was a huge opportunity for the City of Livermore, and Livermore Valley businesses, as well as for Wente Vineyards to make their mark with companies and residences within the greater Livermore Valley. Furthermore, it was a great opportunity for the Course at Wente Vineyards, to put themselves on the map. Now, they needed the right promotional materials to help them deliver their message.

Marketing Group West developed logos, posters, a print ad campaign, new website design, program guides, tickets and other marketing collateral that was used to successfully launch the event.

The Nationwide Tour event was a huge success, with a tremendous spectator turnout, all sponsorships filled, and the signing of a 5-year deal to host the event at The Course at Wente Vineyards – including a 4-year television contract to air the event.